Tuesday, 24 April 2012

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Google + is a part of Google mobile and Google online payment plans

According to China wholesale ePathChina reports,Google’s mobile payment strategy has just started, but for Google vice president of business director Stephanie Tilenius, it has no problems.
” In the field of mobile payments,it will have countless innovations.” Tilenius on Tuesday said at the MobileBeat 2011 held in San Francisco, “It’s like eBay and Amazon in the e-commerce industry in 1999, the industry has just started, in the next 10 years, we will have numerous innovation and competition.”
Tilenius is responsible for Google’s payment system project “Google Wallet” and “Google suggestions”. It is a “daily deal” loyalty program, offers users the best place to eat, drink, which is somewhat similar to Groupon. Based on the user’s location and preferences, it provide them with the appropriate coupons. the trial of “Google suggestions” is launched on June 1 in Portland, Oregon, after the first landing, on Tuesday Goolge extended the service to New York and San Francisco.
In a interview from China bulk wholesale electronics(http://www.epathchina.com/ ) ePathChina,Tilenius said a Polish tavern with the adoption of Google’s project to promote , its lunch passenger doubled.
Google also recently introduced a “Single Tap” tool, you simply need to swipe your phone on the card reader to complete the purchase payment. “Single Tap” authenticate credit card information users stored in the phone by short-range wireless communication (NFC) method, Tilenius said. “Single Tap” has received the support of Citibank, Google will eventually get agreement with the major banks in the credit card market.
Google also recently spent $ 10 million on acquisition of Punchd, to enhance its mobile wallet and customer loyalty strategies.
According to Tilenius said, about 15% of users have used a Google Android mobile application “Google Shopper” to get special offers. Although the actual number Tilenius said is “there are 500 million people in the north”, but Android has more than 100 million users, so the figure of actual users is about 15 million.
In addition, she also revealed that Google’s mobile payment development blueprint. Similar to other Google features such as Google Maps, “Google Wallet” and “Google suggestions ” will be integrated into Google +.
In the field of online non-mobile payment, Tilenius in the interview from China cheap electronics wholesale ePathChina recognized Google’s e-wallet solution is a latecomer.”Paypal online payment done a good job.” Tilenius admitted. “We followed.”However, Google is growing: According to her statement, 25% of Android users transactions were completed through the Google wallet.
“80% of e-commerce is offline and localization.” Tilenius said. Services, entertainment, food and beverage market is a one trillion dollar industry, Google apparently hopes he can share a piece of cake

EpathChina lists 5 reasons that Google + can not beat Facebook

Although the beta version of Google + social networks are flourishing, and caused a positive response in the trial,China discount electronics store(http://www.epathchina.com/ ) ePathChina analysts pointed out that in the long run, Google + still can not keep up with Facebook. EpathChina lists 5 reasons that Google + can not beat Facebook.
1. Facebook has 750 million users (and growing)
According to Facebook reports,it currently has 750 million global active users. More importantly, all of which are active user per month to use this site. This figure is a stunning victory.If Google want to replace Facebook, Google still has a long way to go.
2 Do not neglect business users
While many people like to compare consumer user of Facebook and Google +, however, it is important not to ignore that the business users play an indispensable role in success of Facebook. Business users around the world have created or will create some pages, so that they can promote their own brand, communicate with customers and do more things. Google + is not yet applicable to the enterprise. The field of business users of Facebook may be a trump card.
3 Google’s leftover problems
Google past problems may also come back to affect the company. When Google launched Google Buzz service, the privacy advocates complain that the service automatically openly sharing information regarding to whom a user contact with the most frequent, Google is often criticized in this regard. Moreover, there are several platforms of Google facing privacy issues, these platforms including advertising, street and so on. In the internal and external social environment, Google faces the troubles of privacy, which would inhibit some users adding Google + service.
4. The users are unwilling to change
Users around the world are not inclined to move their whole social circle to another social network. As Twitter has demonstrated, people will use multiple social networks. However,it does not make sense that Facebook users will give up their account and all friends to switch to a social network with much smaller number of users than Facebook. In the minds of ordinary people, Google + is a supplement to Facebook and something worth a try, rather than substitute.
5 core competitive advantage
When two companies compete with each other , it is important to consider what they are good at. Facebook is good at social network and social networking is the core of its business. On the other hand, Google is a search company, offering advertising platform, mobile operating systems and more products. Therefore, whether it is their expertise for Google to develop social networking?